Year of establishment

2012

Location

Kraljevo

Founder

Branko Petrović

Business information

2018

2021

2023

Full-time employees

52

73

67

Turnover (EUR)

4,7 mil

9,1 mil

4,9 mil

Export (EUR)

4,1 mil

8,2 mil

3,8 mil

Products/Services:

Boxspring beds and premium mattresses.

Highlight a business move you made in 2023 that you are particularly proud of:

Contract with the new customer from the Czech Republic, Prospanek, which is of great importance to us, as they have over 2,000 showrooms across Europe.

Markets

Germany, Czech Republic, Slovakia, Poland, Slovenia, Croatia, Romania, Montenegro, Bulgaria

Rank the suggested initiatives as your contribution to the New Growth Agenda for the SME sector based on their importance to your business.

(Please rank the provided responses from 1 to 6, where 1 is the most important to you and 6 is the least important – priorities must not be repeated):

Establishment of a Development Bank: A bank where you could borrow under more favorable conditions.

6

Tax Credit: The possibility of not paying profit tax on the part of the profit that you reinvest.

4

Equal Opportunity for All: A business environment that is guaranteed to be predictable and free from corruption.

5

Independent Development Agency for SMEs: An agency that you could contact to develop support measures tailored to your needs and the needs of the Serbian economy.

1

Providing Opportunities for Domestic SMEs to Participate in Expo 2027 Projects: Promoting the integration of domestic SMEs into international events such as Expo 2027, increasing their visibility and market opportunities.

3

Strengthening Support Programs: Improving existing support programs with better targeting and providing technical assistance to ensure SMEs can fully utilize available resources.

2

If your company had the opportunity to participate in Expo 2027 (either in the preparation of Expo 2027 or at the Expo 2027 event itself), how do you think you could participate?

Since we offer products that are of high quality and aesthetic appeal, and we have no competitors in the immediate region, we believe we are well-equipped to take on the task of participating and contributing to Expo 2027.

What improvements and programs would you suggest that you think could contribute to your business and the Serbian economy? Boxspring beds and premium mattresses.

Stimulating the export-oriented production of furniture with support for strengthening production capacities, technological improvements, and expert assistance, as well as enhancing high and medium-level vocational education in line with the needs of our industry, and promoting Serbia as a country exporting furniture and other wood products.

Contact person

Jovanka Janjanin, financial director

Email

janjanin.jovanka@mojasoba.rs

Phone

+381 65 230 63 02